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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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2559
Results for ‘tiktok’
Glossy
Maybelline aprovecha la nueva función de Pinterest para concientizar sobre salud mental
May 4, 2023
Member Exclusive
Media Briefing: Media execs start 2023 with reader revenue concerns
January 5, 2023
Member Exclusive
Future of TV Briefing: The connected TV ad industry is still weaning itself off the IP address
July 13, 2022
Brands in Culture
The ‘retirement’ of M&M spokescandies raises questions about viral marketing, edgy content
January 26, 2023
Retail Revolution
Instacart emphasizes subscription beyond grocery with Instacart+ marketing push
July 14, 2022
Member Exclusive
Future of TV Briefing: How the future of TV is shaping up so far in 2022
July 6, 2022
Evolving Agencies
Fragmented media landscape changes what clients expect from PR agencies
March 13, 2023
Marketing on Platforms
‘TikTok is changing small brands’ lives’: How a startup drink brand is using the social platform, after going viral on it
January 19, 2022
Evolving Agencies
‘First to be chopped from the budget’: PR professionals weigh in on changing communications landscape as clients seek viral fame
June 2, 2022
Beyond Ads
Magnet’s Danielle Johnsen Karr explains why Team Whistle’s social content agency is not a branded content studio
June 14, 2022
Modern Retail
Por qué Keurig y Nespresso se inclinan por el café helado en casa
July 24, 2023
Navigating Economic Instability
Future plc’s half-year earnings reveal a lagging U.S. business
May 19, 2023
Member Exclusive
Future of TV Briefing: A Q&A with NBCUniversal’s chief data officer John Lee
October 19, 2022
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