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6054 Results for ‘mobile’

Business of TV

A Q&A with Google’s Tim Craycroft about YouTube’s upfront pitch and ad product plans

May 17, 2022
The Programmatic Marketer

It’s here! The winners and losers of Apple’s seismic privacy change

April 26, 2021
The Programmatic Marketer

A lull in the enforcement of Apple’s privacy safeguards causes confusion over fingerprinting

May 27, 2021
Content & Commerce

Loyal and App-y: How QSRs are leaning into rewards programs to boost mobile orders and sales

May 13, 2021
The Long Goodbye

Cheat Sheet: How Apple’s ATT is giving it more influence over ad dollars

September 20, 2021
Sponsored

How 40 years of music videos on TV taught marketers about context and nuance

August 29, 2021
Member Exclusive

Media Buying Briefing: ‘It’s tough to fight City Hall’ Why more TV ad dollars aren’t following audiences to digital and social video

March 28, 2022
Member Exclusive

Marketing Briefing: ‘We’ve had to pivot, pause, and adjust’: How supply chain issues are causing marketers to change Q4 and holiday advertising plans

October 19, 2021
The Programmatic Marketer

‘An early red flag’: Mobile ad industry grapples with early uncertainties from Apple’s tracking crackdown

May 5, 2021
Gaming & Esports

‘It changes the value proposition of gaming’: A CES Q&A with THNDR Games CEO Desiree Dickerson

January 6, 2022
Marketing on Platforms

‘Make the most of the opportunities where they really exist’: Why F’real is dipping into mobile game marketing

April 29, 2021
Publishing in the Platform Era

‘Breadth and depth’: Observers see more pluses than minuses in Vox Media, Group Nine merger

December 15, 2021
Member Exclusive

Media Briefing: Facebook preps tool comparing publishers’ mobile web revenue to Instant Articles

March 18, 2021

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