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6054 Results for ‘mobile’

Sponsored

Mobile app advertising is unlocking digital-first audiences during a screentime surge

March 24, 2021
The Programmatic Marketer

Apple’s ATT power play: the hard truths of throttled competition and concentrated leverage

April 27, 2021
Sponsored

How publishers are rebuilding identity to control their own destiny

May 24, 2021
Gaming & Esports

How Ubisoft’s platform-first approach helped its Far Cry 6 marketing campaign stand out

November 9, 2021
Future of TV

Four years after its premiere, NBC News’ ‘Stay Tuned’ has stayed the course on Snapchat

July 19, 2021
Data & Privacy

Cheat Sheet: Why advertisers need to know about the ‘Fourth Amendment Is Not For Sale Act’

April 21, 2021
Beyond Ads

As in-game ads expand, ad tech firms look to level up their services

July 29, 2021
Member Exclusive

Marketing Briefing: Marketers rethink CES as in-person activities continue ‘to be a gamble’ with the Omicron variant

January 4, 2022
Content & Commerce

Cheat Sheet: Shopify’s Shop Pay integration will share customer purchase data with Google

May 28, 2021
The Programmatic Marketer

Six weeks in and still too early to piece together Apple’s ATT privacy puzzle

June 4, 2021
Member Exclusive

Pitch deck: How Apple approached advertisers its first ads business

April 28, 2021
The Programmatic Marketer

Ad execs dismayed, but not surprised, by tactics Google allegedly used to control digital ad dollars

October 27, 2021
Member Exclusive

Media Buying Briefing: Catalina edges deeper into media territory with new Blockgraph partnership, and others

January 10, 2022

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