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2886 Results for ‘metrics’

Member Exclusive

Media Briefing: Publishers share their biggest challenges and opportunities at the Digiday Publishing Summit

March 30, 2023
Member Exclusive

Media Buying Briefing: Separating agency progress from posturing around carbon reduction and sustainability

September 26, 2022
Sponsored

The brand’s guide to preparing for the post-cookie world: Cookieless migration

November 24, 2021
Publishing in the Platform Era

The Rundown: BuzzFeed Inc. revenue up by 26% despite hits to commerce business, expects similar momentum in Q2

May 17, 2022
Sponsored

How marketers are tackling TV advertising in the connected age

November 9, 2021
Future of Measurement

A Spanish ad company wants to standardize OOH traffic metrics using satellites

July 20, 2021
Marketing on Platforms

Media Rating Council denies accreditation for Pinterest’s video ad measurements

June 23, 2021
Sponsored

How media buying and measurement have transformed marketers’ CTV approach

April 25, 2022
Data & Privacy

Cheat Sheet: Why email marketers are calling Apple’s iOS 15 update ‘a proverbial nail in the coffin’

September 15, 2021
Gaming & Esports

Game developers are angling to become the next big media owners — and brands are taking notice

May 11, 2022
Sponsored

How one brand leveraged video to transform passive consumer encounters into active ones

May 9, 2022
Evolving Agencies

Agencies strive to bring order to the chaos of the creator world to earn money for clients

May 9, 2022
Member Exclusive

Media Buying Briefing: Attention metrics vie for the industry’s, well, attention. Will it take root?

May 10, 2021

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