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2886 Results for ‘metrics’

Marketing on Platforms

‘This isn’t a theoretical construct’: Brainlabs, Fanbytes CEOs on why influencer marketing can power global expansion

July 27, 2022
Member Exclusive

Media Buying Briefing: Meet the People hopes investment in blockchain-based zero-party data pays off

July 25, 2022
Member Exclusive

Future of TV Briefing: How the pandemic reshaped the future of TV, two years later

March 16, 2022
Digiday @ Cannes

The sober guide to Cannes 2022

June 17, 2022
Member Exclusive

Media Buying Briefing: How will programmatic investment ride out the recession?

July 18, 2022
Media

How CTV is transforming, and why marketing teams are following suit

October 3, 2021
Gaming & Esports

Why — and how — the IAB is developing new measurement standards for in-game ads

March 18, 2022
Business of TV

LG’s ad unit to offer guarantees on outcomes with CTV ad buys

January 26, 2022
Sponsored

How publishers are rethinking programmatic marketing in the core vitals space

August 4, 2021
Digiday @ Cannes

On the Cannes Croisette, publishers put their best foot forward as industry hurtles toward the unknown

June 22, 2022
Member Exclusive

Future of TV Briefing: A Q&A with Major League Baseball’s CRO about the league taking bigger swings in streaming

October 12, 2022
Marketing

The Rundown: Amazon steps up its courtship of brand advertising dollars at Unboxed

October 26, 2021
Digiday+ Media Briefing

Media Briefing: Publishers prepare for an earlier holiday shopping season

October 6, 2022

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