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Forrester’s principal media report: It’s here to stay, so wise up on how to use it
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Future of Work
Publishers look to allay employee fears over a return to the office by offering additional flexibility
February 10, 2021
Beyond Ads
How The Atlantic’s Black history project turned into a 7-figure deal with Salesforce
February 10, 2021
Subscriptions
The New York Times aims to convert newsletter readers into paid subscribers as The Morning newsletter tops 1 billion opens
February 10, 2021
Beyond Ads
‘Proactive is the path’: Group Nine’s Geoff Schiller on his selling strategy
February 9, 2021
Modern Newsroom
‘A conversion monster’: The live post makes a comeback among news publishers
February 9, 2021
Future of Work
‘We’ll get harder and faster policies around pay’: The future of remote working on big city salaries
February 8, 2021
The Programmatic Publisher
Publishers worry Taboola’s SPAC funding could make them more dependent on its ad revenue
February 8, 2021
The Programmatic Publisher
Why a tweet from California’s AG about a global privacy tool has companies scrambling
February 8, 2021
Member Exclusive
Media Buying Briefing: Mediabrands CEO Daryl Lee discusses the soul of the media agency business
February 8, 2021
WTF Series
For the IDFA-curious, WTF is Apple’s SKADNetwork?
February 8, 2021
Subscriptions
Bustle wants to turn its newsletters into an 8-figure business, in part, with a rewards program
February 8, 2021
Media
‘Not just one thing’: How Thrillist plans to rebound from a nearly travel-free 2020
February 8, 2021
Content & Commerce
Why Brit + Co wants to help women create companies to grow its own consumer revenue
February 5, 2021
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