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Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients
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Marketing
The Confessions
Confessions of an advertising freelancer: ‘With brands, there is an overall lack of clarity’
April 9, 2018
Glossy
Inside Nordstrom’s product strategy for its first men’s store
April 9, 2018
Marketing on Platforms
Facebook will remove advertisers’ other third-party data option, but loopholes, questions remain
April 6, 2018
Marketing
Influencer marketing has hit cryptoworld
April 6, 2018
Glossy
Why Sephora merged its digital and physical retail teams into one department
April 6, 2018
Marketing on Platforms
‘It’s still all reactive’: Rating Mark Zuckerberg’s redemption tour
April 5, 2018
Marketing
‘In careers, you make bets’: GE’s Linda Boff on taking chances and hiring with her ‘spidey sense’
April 5, 2018
Agency Culture
Life After Advertising: From chief creative officer to nonprofit leader
April 5, 2018
Glossy
Designer brands are joining the direct-to-consumer fray
April 5, 2018
The Creator Economy
How influencer marketing has changed, in 5 charts
April 4, 2018
Beyond Ads
Agencies are hopping on the blockchain bandwagon
April 4, 2018
Marketing
In fight against Amazon, Walmart expands global money transfer
April 4, 2018
Marketing
Everything that’s wrong with Amazon
April 4, 2018
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