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Publicis vs. The Trade Desk isn’t really about transparency – it’s about who gets the margin
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Member Exclusive
As retail media heats up, here’s everything Kroger has done to compete with Amazon
February 14, 2020
Brands in Culture
‘It will mean we buy less on social media’: Unilever will no longer target young kids with ads
February 13, 2020
The Confessions
‘Can’t run a business on shitty cash flow’: Confessions of a freelance media buyer
February 13, 2020
Member Exclusive
Digiday Research: 58% of agency employees say they are paid fairly, a dip from last year
February 12, 2020
Retail Revolution
‘Everything we do is about DTC’: Inside L’Oreal’s tech hub
February 12, 2020
The Programmatic Marketer
‘A system that is out of alignment’: Online ad industry faces its identity crisis at IAB’s annual meeting
February 11, 2020
Member Exclusive
The Rundown: When it comes to live TV events, advertisers go all out
February 11, 2020
Agency Culture
Brainlabs uses recent private-equity cash infusion to buy US agency Hanapin
February 11, 2020
Member Exclusive
The Rundown: Not even TikTok can break the agency model
February 10, 2020
Retail Revolution
How startup companies are using text messages to acquire customers
February 8, 2020
Data Regulation
In the absence of third-party cookies, publishers are building walled gardens of their own
February 7, 2020
WTF Series
WTF is the CCPA’s definition of sale?
February 7, 2020
Marketing on Platforms
‘Every kid wants to be an influencer’: Why TikTok is taking off with Gen Z
February 7, 2020
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