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SHAPING WHAT’S NEXT IN MEDIA
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Media
Publishing in the Platform Era
‘A stamp of legitimacy’: TikTok turns up its branded content spending and profile with publishers
July 31, 2020
The Programmatic Marketer
‘There is no precedent to this’: How Criteo plans to adapt to Apple’s IDFA privacy update
July 31, 2020
Future of Work
‘Coming to us for ways to do more’: Advertisers look to curated marketplaces to reach underrepresented audiences
July 31, 2020
Modern Newsroom
It’s 2020, and CNN and Fox News are still battling over Comscore numbers
July 31, 2020
Future of Work
‘Being intentional with how you are coming in’: A running list of when, how —and if — publishers return to the office
July 30, 2020
The Programmatic Publisher
‘The sky hasn’t fallen’: Publishers’ programmatic revenues vault back up in June and July
July 30, 2020
Member Exclusive
Digiday Research: 41% of agency buyers say they will resume Facebook spending at the end of July
July 30, 2020
Media
Investments in journalism, algorithms has Axel Springer’s five-year-old aggregator app Upday up over 30% in ad revenue
July 30, 2020
Marketing on Platforms
‘It’s a significant change’: Twitter’s MoPub weighs in-app ad growth plan amid Apple’s upcoming privacy update
July 29, 2020
Media
‘The audience is still there’: How U.K. sports outlets pivoted to branded content, social video to keep fans engaged as seasons were delayed
July 29, 2020
Member Exclusive
‘Contextual on steroids’: How Insider is tracking and scaling audience behavior using first-party data
July 29, 2020
Publishing in the Platform Era
U.K. entertainment title Digital Spy looks to use Apple News+ to boost global reach
July 29, 2020
Content & Commerce
Publishers prep for back-to- school bump as traditional shopping models and items shift due to uncertain return this fall
July 29, 2020
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