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What the rise of the niche and nano-creator means for influencer marketing
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Tim Peterson
Tim Peterson
Future of TV
‘Advertisers think it’s just like buying digital’: Myths of connected TV advertising
Member Exclusive
‘Walled garden’: Roku is trying to control ads inside publishers’ connected-TV apps
Modern Newsroom
Quartz forms Quartz AI Studio with $250k grant from Knight Foundation
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The Washington Post scrapped many programmatic tools to comply with GDPR
Future of TV
Facebook is shutting down its connected-TV ad network
Future of TV
SoulPancake is betting on a digital-to-TV-pilot strategy to gain a competitive edge
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How TV networks are managing their ad businesses’ migration to connected TV
Brands in Culture
‘The cultural Super Bowl’: How ComplexCon tapped into the allure of streetwear culture
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Axios is on track for $20 million in revenue, ‘outside shot’ at profitability
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‘Doesn’t really sit anywhere’: Connected TV is up for grabs between TV and digital ad buyers
Future of TV
In the fledgling connected-TV market, buying ads direct is often cheaper
Future of TV
House of Highlights scores first brand deal for its YouTube channel
Future of TV
Turner’s Kevin Reilly considers DTC streaming services’ impact on licensing revenue
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