Seb Joseph

Seb Joseph

Brands in Culture

Bentley’s connected cars are becoming the new mobile opportunity for marketers
The Confessions

Confessions of a location data exec: ‘It’s a Ponzi scheme’
Member Exclusive

Why Heineken is doing more ad buying in private marketplaces
Audio Anywhere

‘It’s not a sales tool. It’s about sentiment’: Benefit Cosmetics eyes podcast ads
Brands in Culture

How brands like Wendy’s and the NFL are marketing on Fortnite
Media

In search of in-app money, Amazon launches rewards program
Experimental Channels

Brands are testing augmented reality’s influence on e-commerce
Media

When it comes to agencies, brands care more about cost than transparency
The Confessions

‘There are so many egos’: Confessions of an in-house content marketer
Member Exclusive

Hershey’s is pitching a ‘clean room’ for data sharing to retailers
Member Exclusive

Seeking clarity: How Unilever tackles cross-platform measurement
Member Exclusive

Pitch deck: How Amazon is pitching its attribution tool
Retail Revolution

Inside food delivery company Deliveroo’s plan for growth in 2019

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