Seb Joseph

Seb Joseph

Content & Commerce

How Adidas is using apps to fuel its e-commerce ambitions
Member Exclusive

Consulting firms are poised to take part of the ad agency business
Marketing on Platforms

BT’s media chief: ‘I wanted to be closer to where the decisions get made’
Marketing on Platforms

The state of brands taking marketing in-house, in 5 charts
Media

Royal Bank of Scotland CMO David Wheldon: More marketing will go in-house
Media

At London ad conference, marketers continue digital media critiques
Media

Honda shifts its media buying to pay only for in-store visits
Media

All that ails WPP and the wider agency business
Brands in Culture

‘No longer a secondary audience’: Nissan focuses on Saudi women with #SheDrives push
Media

‘Everyone is trying to make a margin’: Jaguar Land Rover on its search for honest ad partners
Media

‘The year of the RFI’: Advertisers step up supply-side partner reviews
Data Regulation

Marketers don’t expect the sky to fall with GDPR
Future of TV

Amazon’s football livestreams will test the Premier League’s OTT ambitions

<
1
…
70
71
72
73
74
…
83
>