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Seb Joseph

Seb Joseph

Seb Joseph

  • Christmas advertisers put ‘safe’ YouTube views at the top of their Christmas wish list
    Media

    Christmas advertisers put ‘safe’ YouTube views at the top of their wish lists

  • Jaguar Land Rover wants to bring relevancy to its YouTube buys
    Media

    Jaguar Land Rover wants to bring relevancy to its YouTube buys

  • Why consulting firms won’t win at advertising until they solve these points.
    Agency Culture

    What consulting firms have to solve to win at advertising

  • Football club trails its rivals online but won’t rush how it uses fan data to make money.
    Content & Commerce

    How German football club Bayer Leverkusen doubled its online following

  • Media

    Same title, different job: The rise of the chief media officer

  • Huawei is building its first digital marketing team for Europe.
    Media

    Huawei is building its first digital marketing team in Europe

  • What GDPR means for Panasonic’s B2B marketing
    Data Regulation

    What the GDPR means for Panasonic’s B2B marketing

  • TUI is using its content hub to protect its SEO ranking after rebrand
    Content & Commerce

    TUI is using its content hub to protect its SEO ranking after rebrand

  • German football adds AR feature to iOS app, says tech is key to fan growth and merchandising sales.
    Experimental Channels

    Bayern Munich’s AR push starts from its app

  • Agency Culture

    UK media agencies are facing a leadership crisis

  • Media

    Amazon’s power pushes CPG brands to look to e-commerce alternatives

  • Often retailers aren’t the fastest to get money back to customers, which makes them hesitant to buy.
    Content & Commerce

    Asos sees potential in visual search to drive sales

  • Just Eat has a problem with TV metrics but is working on a fix.
    Future of TV

    How food delivery service Just Eat is making TV work for customer acquisition

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