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Publishers report Q1 ad revenue is pacing 10-25% behind forecasts
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Ross Benes

Platforms Reporter

ross@digiday.com @RossBenes
  • The Programmatic Publisher

    Publishers waste video ad impressions thanks to a programmatic flaw

  • Marketing

    ‘This will blow over quickly’: YouTube’s latest ad scandal is unlikely to hurt its bottom line

  • The Confessions

    ‘Everyone wants to point a finger’: Confessions of a programmatic exec at a publisher

  • The Programmatic Publisher

    ‘It’s not just for banner ads anymore’: The New York Times is making all of its ads available programmatically

  • The Programmatic Publisher

    LittleThings boosted ad rates by 20 percent with video header bidding

  • The Programmatic Publisher

    The Financial Times got 24 ad exchanges to stop spoofing its site

  • The Programmatic Marketer

    DSPs are under pressure to adopt ads.txt

  • Marketing on Platforms

    Snapchat’s programmatic ads fetch $3-$8 CPMs

  • Media

    ‘The beginning of a giant industry’: An oral history of the first banner ad

  • The Programmatic Publisher

    How publishers are getting fooled by ads.txt fraud

  • Marketing

    The state of video ad fraud

  • Publishing in the Platform Era

    ‘It can be good to have a big stick’: Thanks to Google, ads.txt is taking off

  • The Programmatic Marketer

    Blast from the past: Why old ad fraud tactics won’t die

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