Ross Benes

The Programmatic Publisher

5 things we learned about ads.txt in 2017

Transparency

The state of brand safety in 5 charts

The Modern User Experience

How The New York Times gets people to spend 5 minutes per visit on its site

The Programmatic Publisher

Publishers are underwhelmed by the payoff from hitting viewability standards

WTF Programmatic

WTF is cryptojacking?

The Programmatic Marketer

Apple is rattling ad tech with Safari’s anti-tracking moves

Modern Newsroom

‘Symptomatic of an industry in change’: How Forbes is restructuring for 2018

Publishers can no longer rely on Trump to drive subscriptions

The Programmatic Publisher

‘More isn’t always better’: Publishers cut their SSPs by 20 percent this year

The Programmatic Publisher

Study: Top publishers like The New York Times and The Washington Post lose $3.5 million a day to domain spoofing

In 2018, browsers will declare war on advertising

The Programmatic Publisher

‘Every vendor has this problem’: Why website redirects keep plaguing publishers

Publishers and Google

For women’s lifestyle publishers, porn searches are traffic boons