Kayleigh Barber

Kayleigh Barber

Publishing in the Platform Era

How Turner Sports uses new platforms and content to expand audience, advertising offerings
Subscriptions

How Good Housekeeping’s membership is changing the reader-publication relationship
Beyond Ads

How Trusted Media Brands is using first-party data beyond advertising
Content & Commerce

How Leaf Group is tapping into its marketplace brands for ad deals
Publishing in the Platform Era

How The Weather Channel is using weather patterns and AI to inform ad campaigns
Audio Anywhere

Cheat sheet: How publishers are finding audiences on Clubhouse
Token to Play

WTF is an NFT
Beyond Ads

Why independent Black-owned media companies are not participating in agency multicultural marketplaces
Beyond Ads

‘Assigning value to every action’: Why Decrypt created its own cryptocurrency for super readers
Publishing in the Platform Era

Social media ‘wild, wild west’: How Harper’s Bazaar follows digital trends to retain its authority in fashion
Publishing in the Platform Era

Bleacher Report’s House of Highlights wants its creator-led challenges to rival live sports
Content & Commerce

‘We’ve barely scratched the surface’: How publishers are thinking about affiliate commerce in 2021
Beyond Ads

‘We shouldn’t have to go on so many first dates’: How Bustle Digital Group is wooing advertisers

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