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Publishing in the Platform Era
‘He’s not a PR guy’: Adam Mosseri, Facebook’s head of news feed, has become an unlikely good guy to publishers
Subscriptions
How The New York Times is using interactive tools to build loyalty (and ultimately subscriptions)
Glossy
Inside American Fashion Network, the manufacturer spearheading speed-to-market
Marketing
‘AI isn’t just technology, it’s good judgment’: Cathy Bessant on why banks need humans
Marketing on Platforms
Ad buyers want more flexibility and stats for Facebook Watch ads
Marketing on Platforms
With Facebook emphasizing community, marketers are trying out Facebook Groups
Sponsored
In 2018, influencer marketing is about driving sales
Marketing
The state of ads.txt
Media
Facebook news-feed changes will cut into publishers’ branded-content revenue
Publishing in the Platform Era
Google’s emphasis on mobile page speed will hit CNN, WSJ and other top sites
Content & Commerce
How commerce publishers use their data to cozy up to retailers
Media
How publishers are cashing in on cryptomania
The Creator Economy
Brands are bringing influencer marketing in-house
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