Antoinette Siu

Antoinette Siu

Member Exclusive

Media Buying Briefing: Influencer marketing costs keep rising with demand despite long-term challenges
Privacy

Why media agencies are prioritizing building privacy expertise this year as a host of new laws roll out
Retail Revolution

Why retail media’s growth spurt could be stunted by unaddressed data and competition challenges
Marketing on Platforms

Can Snap make it as an AR company?
Member Exclusive

Media Buying Briefing: Could virtual interns and brand safety bots be the future of AI for media agencies?
Member Exclusive

Media Buying Briefing: Here’s why agencies say it’s not too early to understand Gen Alpha
Experimental Channels

At CES 2023, agencies outline progress and potential around the metaverse, podcasting and sustainability
Beyond Ads

CES 2023 brings focus to clean rooms and attention metrics at the C Space
The 2023 Notebook

Las agencias prevén apostar por TikTok, entre otras plataformas, en 2023
The 2023 Notebook

Agencies plan to focus on TikTok, among other channels, in 2023
Member Exclusive

Media Buying Briefing: Where media agencies will focus their energies this year
Experimental Channels

How agencies approached the metaverse in 2022, and what potential it holds for 2023
Member Exclusive

Media Buying Briefing: The good, the bad and the ugly of 2022 for media agencies

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