Beyond Ads
As display advertising craters, publishers are tasked with seeking out creative new ways to monetize beyond standard advertising.
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Sports Illustrated’s future is in brand licensing, but its editors won’t be involved
May 29, 2019 • 4 min read -
In the UK, BuzzFeed pins commercial plans on commerce and video
May 28, 2019 • 5 min read -
PinkNews’ Benjamin Cohen: We’ll never be dependent on one platform
May 23, 2019 • 3 min read -
Barstool Sports’ Erika Nardini: Barstool aims to hit $100m in revenue in 2020
May 14, 2019 • 3 min read -
Forbes Media’s content solutions now account for 40% of its direct revenue
May 14, 2019 • 3 min read -
Morning Brew’s Austin Rief: Bootstrapping a media company gives you focus
May 9, 2019 • 4 min read -
NewFronts publishers plug their brand studios, but deals will still take time
May 3, 2019 • 4 min read -
Courier’s Jeff Taylor: Having a lot of VC money can leave you ‘punch drunk’
May 2, 2019 • 4 min read -
Athleta CMO Sheila Shekar Pollak: Moving creative in-house was not out of frustration with agencies
April 18, 2019 • 3 min read