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2494
Results for ‘tiktok’
Member Exclusive
Future of TV Briefing: How TikTok took over VidCon in 2022
June 29, 2022
Super Bowl
Danone ‘successfully hacked the Super Bowl’ with Oikos so it’s expanding the strategy to its other brands
February 2, 2024
Member Exclusive
Research Briefing: Publisher events and influencer partnerships offer key brand marketing opportunities
May 30, 2024
Experimental Channels
Los anunciantes siguen apostando por Google mientras TikTok y Bing, impulsados por la IA, intentan convertirse en competidores de búsqueda
February 22, 2023
Marketing on Platforms
Foot Locker is showcasing staffers, popular musicians through social media and digital out-of-home to appeal to Gen Z
November 28, 2022
Brands in Culture
Inside the NBA’s social media and OOH strategies for the NBA Finals
May 15, 2023
Life Beyond the Cookie
‘We’re still in the infancy of it’: How first-party data is shoring up for marketers as third-party cookie deprecation starts
March 8, 2024
Member Exclusive
Future of TV Briefing: 5 questions about the future of TV in 2023
January 4, 2023
WTF Series
WTF is the American Privacy Rights Act
April 16, 2024
Gaming & Esports
Why some creators are livid over the rise of fraudulent behavior in Fortnite and Roblox
November 19, 2024
Member Exclusive
How media buyers view the retail media landscape — from Amazon to Walmart to Wawa
March 21, 2024
Member Exclusive
Marketing Briefing: Why marketers are dangling the AOR carrot by asking agencies to ‘test drive’ with project work
March 7, 2023
Marketing on Platforms
TikTok dice que limpiará sus feeds aumentando la eliminación de cuentas falsas, anuncios y usuarios preadolescentes
September 29, 2022
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