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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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2559
Results for ‘tiktok’
Beyond Ads
How the NFL’s LA Rams advertises to in-stadium fans with Snapchat’s AR technology
October 3, 2023
Member Exclusive
Research Briefing: Amazon is having a busy week at Cannes
June 20, 2024
The Creator Economy
Short-form video needs better monetization, creator funds aren’t the way to do it
March 24, 2023
Digiday Awards
Bloomberg Media, MG OMD, UM and Woo are 2023 Digiday Awards Europe winners
February 27, 2024
Member Exclusive
Media Briefing: ‘A bitter pill’: ChatGPT ads are coming – where do publishers fit?
January 29, 2026
Brands in Culture
How brands like Pepsi and American Eagle are investing in original sound marketing on TikTok
October 6, 2022
Modern Retail
La startup de software Kale busca destacar en el espacio de los creadores convirtiendo a los compradores cotidianos en embajadores de marca
June 26, 2023
Marketing
ESPN, Pizza Hut engage second screens in a play for younger audiences during March Madness
March 16, 2023
Member Exclusive
Marketing Briefing: How the Democratic presidential election upheaval will impact the political ad market
July 23, 2024
Marketing on Platforms
“Estamos obligando a su uso”: Estée Lauder recurre al marketing de TikTok tras el estancamiento del alcance en Instagram
November 22, 2022
Marketing on Platforms
La mujer que hace que TikTok funcione para las agencias creativas
November 1, 2022
Marketing on Platforms
Priorizando TikTok, las agencias dejan de crear contenidos para Instagram y YouTube
October 24, 2022
Sponsored
How brands are leveraging TikTok’s tools and data to reach new audiences
November 11, 2022
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