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2643
Results for ‘tiktok’
Marketing on Platforms
Can Meta remain the ‘holy grail of paid advertising’ with challenges, challengers and Advantage+?
June 8, 2023
Business of TV
Warner Bros. Discovery Sports and CNN International create marketplace for sports and political ad dollars
May 8, 2024
Member Exclusive
Marketing Briefing: How brand safety has changed — even as Musk goes after GARM
August 20, 2024
Digiday Awards
Ring, Party City, 22squared, GSD&M, Pizza Hut, Carhartt, January Digital and Movers + Shakers are 2024 Digiday Media Buying and Planning Awards winners
April 2, 2024
Member Exclusive
Marketing Briefing: Harris, Trump recognize power of creators as agencies advise pausing content as election nears
October 29, 2024
Marketing on Platforms
‘It’s just going to be a competition of attention’: Why performance marketers are shifting their priorities to build the brand
April 1, 2024
Beyond Ads
A bill to ban TikTok is gaining traction in Congress, and with some marketers
December 19, 2022
Marketing on Platforms
Two years post acquisition, and X’s relationship with advertisers has never been more complex
October 28, 2024
Beyond Ads
Sprite tries to reach Gen Z, millennials with QR codes, social spend honoring hip-hop’s 50th anniversary
June 27, 2023
Member Exclusive
Future of TV Briefing: Streaming subscriber growth re-accelerated in Q3 2023
November 22, 2023
Beyond Ads
The NFL hopes Gen Z influencers will convince people to sign up for the NFL Sunday Ticket
May 8, 2023
Marketing on Platforms
Prioritizing TikTok, agencies move away from creating content for Instagram, YouTube
October 24, 2022
Member Exclusive
Marketing Briefing: The far from ‘straightforward’ Q1 economy makes Q2 forecast especially murky for brand spend
April 4, 2023
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