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‘We’re starting to wonder’: Ad industry chases AI value as usage outpaces proof
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    2682 Results for ‘tiktok’
  • Illustration of a rocket launching with the TikTok logo on the side.
    Member Exclusive

    5 questions about Microsoft’s plans for TikTok

    August 5, 2020
  • exec arrows
    Brands in Culture

    ‘Throwing spaghetti against the wall’: Why marketers are expanding experimental budget testing

    April 8, 2021
  • cocktail
    Brands in Culture

    How brands are rethinking a virtual SXSW this year, from mailed cheese to immersive online games

    March 15, 2021
  • microsoft
    Marketing on Platforms

    Microsoft’s hands-off handling of LinkedIn offers model for potential TikTok acquisition

    August 24, 2020
  • pinterest
    Marketing

    Cheat Sheet: Pinterest’s new rules hold creators accountable for posting brand-safe content

    April 12, 2021
  • Future of TV

    ‘There is a battle going on’: TikTok-Instagram rivalry for creators heating up

    August 3, 2020
  • instagram eyes
    Member Exclusive

    Media Briefing: How publishers with teen audiences are making their Instagram presences more inclusive

    October 14, 2021
  • Illustration of a rocket launching with the TikTok logo on the side.
    Member Exclusive

    For advertisers, the biggest concern about TikTok isn’t the ownership — it’s the audience

    July 21, 2020
  • The header image features an illustration with a dollar bill that has the Snapchat logo in the center.
    Retail Revolution

    ‘More ad dollars move to Snapchat’: Why direct-to-consumer brands eye the platform as they diversify from Facebook

    February 26, 2021
  • Marketing on Platforms

    ‘Building up a community first’: Instagram Reels has little on offer for advertisers — for now

    August 6, 2020
  • tiktok
    Marketing on Platforms

    ‘There’s been no emails or interest’: As the drama over TikTok intensifies, advertiser interest cools

    August 6, 2020
  • FOTV
    Member Exclusive

    Here are the five major forces and trends that will shape the future of TV in 2021

    January 6, 2021
  • platforms
    Marketing

    Cheat Sheet: How GARM and MRC work together on platform brand safety

    May 26, 2021
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