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‘We’re starting to wonder’: Ad industry chases AI value as usage outpaces proof
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    2682 Results for ‘tiktok’
  • acme corp conveyer belt
    Member Exclusive

    Marketing Briefing: Marketers are eyeing in-housing once again with 44% of CMOs planning to move more work in-house in 2022

    November 23, 2021
  • Work Life

    Why Paper magazine’s owner required employees to come back into the office

    November 8, 2021
  • The lead image shows people in hazmat suits having fun together in a rec room.
    Marketing on Platforms

    This Gen Z agency ‘eliminates the learning curve’ to connect brands with its generation

    April 9, 2021
  • The lead image shows an illustration of three people building a question mark.
    Member Exclusive

    Future of TV Briefing: How TV’s different measurement undertakings fit together

    January 12, 2022
  • shopify
    Content & Commerce

    Cheat Sheet: Shopify’s revenues more than doubled, but the return to normal is coming

    April 28, 2021
  • photo of person using AR/VR googles with dollar sign bubbles
    Member Exclusive

    Marketing Briefing: As the pressure to compete in the metaverse looms, mainstream brands experiment with AR/VR

    November 16, 2021
  • cannabis revenue
    Member Exclusive

    Media Buying Briefing: Despite lingering issues, cannabis marketing is growing as a new programmatic solution enters the fray

    November 29, 2021
  • shopify tiktok
    Content & Commerce

    With a new Shopify partnership, DTC brands are bullish on TikTok once again

    October 29, 2020
  • office games
    Marketing on Platforms

    ‘Make the most of the opportunities where they really exist’: Why F’real is dipping into mobile game marketing

    April 29, 2021
  • puppy video
    Publishing in the Platform Era

    How TheSoul Publishing grew revenue via platforms with viral social media life hacks

    February 12, 2021
  • Member Exclusive

    Media Briefing: With the looming cookie apocalypse, ‘fully prepared’ publishers are going it alone, while others want to band together

    April 28, 2022
  • The header image is an illustration of two women holding up a large rectangle with a circle on top, representing resilience and teamwork.
    Member Exclusive

    Media Buying Briefing: How two friends reluctantly got into media and built their agency from scratch into a $200 million business

    July 19, 2021
  • The header image features an illustration with a dollar bill that has the Snapchat logo in the center.
    Marketing on Platforms

    Snapchat eyes trade marketing dollars as AR-driven commerce grows and the holidays approach

    December 9, 2021
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