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‘Identity is the qualifier for AI’: Publicis’ $2.2 billion LiveRamp deal is a bet that whoever controls the data owns the AI era
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2613
Results for ‘tiktok’
Member Exclusive
Case Study: How a DTC chicken franchise’s ‘food porn’ strategy helped it use OnlyFans to reach customers
May 26, 2021
Member Exclusive
‘Can’t really be ignored’: Marketers and media buyers are finally taking the on-going TikTok saga seriously
September 21, 2020
Content & Commerce
Why some brands plan to participate in Facebook Live shopping events this summer
May 18, 2021
Member Exclusive
Future of TV Briefing: Hollywood returns to production as stay-at-home orders, advisories lift
February 3, 2021
Life Beyond the Cookie
How The Independent, Livingly and BuzzFeed are using their content to create fresh contextual audience data
July 6, 2021
Publishing in the Platform Era
Inside Newsbreak’s search for stability in its nearly year-old creators program
October 4, 2021
Modern Newsroom
‘Where the action is’: Vice Media Group now produces more Stories than text or video
May 19, 2021
Member Exclusive
TikTok’s unusual spinoff: 4 outstanding advertiser concerns
September 22, 2020
The Creator Economy
To get the attention of millennials and Gen Z, Ace Hardware is turning to influencers
April 15, 2021
Member Exclusive
Marketing Briefing: How marketers and agency execs are approaching vaccine awareness campaigns
April 20, 2021
Modern Newsroom
BuzzFeed will finally monetarily reward its Community users for their viral quizzes, lists
June 16, 2021
Media
‘We’re at the crux of it’: How TikTok rival Triller is brashly pitching advertisers
October 12, 2020
Content & Commerce
Cheat sheet: Twitter experiments with shoppable cards
March 5, 2021
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