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2452 Results for ‘tiktok’

Member Exclusive

Media Buying Briefing: Known builds clients an ‘Iron Man suit’ made of data science and creativity to supercharge campaigns

July 6, 2021
Brands in Culture

As more people turn to online shopping, legacy retailer Bed, Bath & Beyond leans into omni-channel digital strategy

April 21, 2021
Sponsored

How the new digital customer is shaping the content commerce experience

April 27, 2021
Brands in Culture

‘It wasn’t your usual Super Bowl production’: Chipotle CMO Chris Brandt on figuring out the right tone for the Big Game

January 28, 2021
Marketing on Platforms

‘No one is rushing to commit Q4 budgets’: With its future in the U.S. increasingly uncertain, media buyers are holding back spending on TikTok

August 12, 2020
Retail Revolution

‘People thought I was crazy’: Working with DTC brands inspired former agency director to found a DTC skincare brand amid the pandemic

April 5, 2021
Brands in Culture

How brands are rethinking a virtual SXSW this year, from mailed cheese to immersive online games

March 15, 2021
Publishing in the Platform Era

Meredith to use the sale of its local media group to grow national publications into multi-platform brands

May 24, 2021
Marketing on Platforms

‘Easier for brands to engage with the platform’: Inside TikTok’s revamped pitch to advertisers

June 29, 2020
Member Exclusive

‘We get nothing’: Media companies want more detailed audience, revenue breakdowns from free, ad-supported streaming TV platforms

November 18, 2020
Brands in Culture

‘Throwing spaghetti against the wall’: Why marketers are expanding experimental budget testing

April 8, 2021
Member Exclusive

Media Buying Summit Recap: ‘A lot of lawyers involved:’ Agencies prep for life beyond the cookie

November 2, 2021
Member Exclusive

Digiday+ Research: How publishers are using AI to enhance reporting, personalize content and provide customer service

October 11, 2022

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