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Buyers aren’t exactly won over by Netflix’s new monthly active viewers (MAV) metric
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Join us Dec. 1-3 in New Orleans for the Digiday Programmatic Marketing Summit
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Results for ‘tiktok’
Brands in Culture
Lipton is looking to be ‘relevant for millennials and Gen Z’ with experiential, digital ads as well as partnership with T-Pain
July 15, 2022
Member Exclusive
Future of TV Briefing: Flexibility set to be an upfront focal point yet again
February 22, 2023
Member Exclusive
Media Buying Briefing: Cinema advertising makes a play for more video ad dollars, but will buyers pay up?
January 30, 2023
Privacy
Meta’s been blasted by the EU privacy watchdog for breaching GDPR — now what?
January 6, 2023
Digiday @ CES
Resumen CES: “Ahora mismo estamos en medio de una tormenta” mientras Google elimina las cookies de terceros
January 10, 2024
The Creator Economy
Why this startup dining app is spending all of its marketing dollars with influencers
May 30, 2022
Marketing on Platforms
The Rundown: Meta to put new ads all over Facebook and Instagram, including on user profiles
October 4, 2022
Digiday @ CES
CES 2024 arranca con el impacto cada vez mayor de la inteligencia artificial en los medios de comunicación y el marketing en primer plano
January 8, 2024
Member Exclusive
Marketing Briefing: Marketers, agencies report it’s ‘the perfect storm’ as new business pitches slow
October 4, 2022
Publishing in the Platform Era
Why content on Snapchat has become less profitable for some news publishers
February 15, 2023
Awards
Mindshare, Xaxis, Samba TV and Campfire are Digiday Marketing and Advertising Awards Europe finalists
December 14, 2021
Audio Anywhere
Q&A: How Vox Media’s branded content studio is working to integrate its podcast ad capabilities post-merger
May 25, 2022
Modern Retail
¿Necesita Adidas replantearse su estrategia de colaboración con famosos?
February 14, 2023
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