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As OpenAI gears up to launch ChatGPT ads, marketers try to keep up
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Special Projects
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2492
Results for ‘tiktok’
Business of TV
Future of TV: Cómo la crisis económica afecta al mercado de la programación en streaming
August 3, 2022
Member Exclusive
Marketing Briefing: Experts say creators must ‘adapt or die’ in light of Instagram’s pivot to video
August 2, 2022
Marketing on Platforms
Why this financial company is using streaming and social media ads to boost brand awareness
November 11, 2022
Awards
Amazon Prime Video UK, PinkNews, VGTV and ITV News are Digiday Media Awards Europe winners in 2022
May 31, 2022
Beyond Ads
De TikTok y Roblox a ‘Juego de Tronos’, cómo DuoLingo utiliza las tendencias para el marketing viral
August 23, 2022
Member Exclusive
Media Briefing: Here’s what publishers want to see on Threads
August 3, 2023
Member Exclusive
Media Buying Briefing: Agencies’ views for and against bid shading
September 18, 2023
Content & Commerce
As Walmart adds TikTok, Snap, Roku and others to its marketplace, GroupM evaluates the whole sector
September 20, 2022
Member Exclusive
Marketing Briefing: With the World Cup nearing in fourth quarter, marketers are weighing the complications and opportunities
September 20, 2022
Beyond Ads
Por qué marcas como Nascar están adoptando enfoques alternativos cuando trabajan con deportistas universitarios
November 1, 2023
Marketing on Platforms
Why KFC worked with Google to create a marketing strategy for its app
July 27, 2022
Navigating Economic Instability
Future plc’s half-year earnings reveal a lagging U.S. business
May 19, 2023
Beyond Ads
Here are some of the quirkiest brand collaborations that got us talking in 2022
December 30, 2022
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