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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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    2377 Results for ‘tiktok’
  • Brands in Culture

    How Zola is boosting its OOH spending in New York for ‘engagement season’

    December 8, 2022
  • tiktok captured users
    Marketing on Platforms

    Why Hollister is taking a long-term partnership approach to its influencer marketing on TikTok

    March 14, 2022
  • Beyond Ads

    How Tito’s Handmade Vodka is tapping into the ‘cultural phenomenon’ of Dry January

    January 9, 2023
  • Marketing on Platforms

    Why KFC worked with Google to create a marketing strategy for its app

    July 27, 2022
  • The lead image is an illustration of a robot watching TV.
    Member Exclusive

    Future of TV Briefing: A Q&A with NBCUniversal’s chief data officer John Lee

    October 19, 2022
  • Beyond Ads

    De TikTok y Roblox a ‘Juego de Tronos’, cómo DuoLingo utiliza las tendencias para el marketing viral

    August 23, 2022
  • tv producers
    Member Exclusive

    Future of TV Briefing: A Q&A with Vox Media Studios’ Chad Mumm

    June 22, 2022
  • Member Exclusive

    Future of TV Briefing: How top streamers’ ad prices have trended in this year’s upfront negotiations

    August 2, 2023
  • Modern Retail

    Cómo Superplastic, respaldada por Amazon, intenta transformar sus juguetes en “celebridades sintéticas”

    November 28, 2023
  • The header image features an illustration with a dollar bill that has the Snapchat logo in the center.
    Marketing on Platforms

    Is Snapchat’s latest ad offerings enough to steal ad dollars?

    May 4, 2023
  • Modern Retail

    Las marcas y los minoristas salen ganando con los artículos de la Fórmula Uno

    July 31, 2023
  • Member Exclusive

    Marketing Briefing: Why the return to the office needs to focus on collaboration rather than mandated days

    August 29, 2023
  • play soccer
    Member Exclusive

    Marketing Briefing: With the World Cup nearing in fourth quarter, marketers are weighing the complications and opportunities

    September 20, 2022
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