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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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2377
Results for ‘tiktok’
Marketing on Platforms
Reddit ramps up plans for performance dollars — but is it enough to entice advertisers?
June 16, 2023
Marketing on Platforms
El resumen: Cómo Snapchat sentó las bases para un reinicio ante usuarios y anunciantes
April 20, 2023
Brands in Culture
En vísperas de la Eurocopa 2024, las marcas miran más allá de la televisión para estirar presupuestos
April 26, 2024
Content & Commerce
Social platform Spill launches new beta iOS app with a ‘meme-forward’ aesthetic
June 12, 2023
Beyond Ads
La misión de Fandom para impulsar la marca entre jugadores de la Generación Z, con una pequeña ayuda de Instagram
September 21, 2023
Super Bowl
Cómo Taylor Swift le dio esplendor a los planes de los anunciantes en el Super Bowl
February 7, 2024
Member Exclusive
Media Buying Briefing: Can agencies help brands expand gaming and esports as women’s sports shine?
April 22, 2024
Marketing on Platforms
‘Eyeballs are shifting’: Why a DTC shapewear company is spending big on Pinterest and TikTok
February 17, 2022
Member Exclusive
Media Buying Briefing: How the holding companies are taking differing approaches to rolling out gen AI
February 5, 2024
Generative AI
AI Briefing: Big Tech puts AI at the center of another earnings season
February 5, 2024
Member Exclusive
Digiday+ Research: Influencers will grow more important to brands’, retailers’ holiday marketing
December 16, 2022
Beyond Ads
From TikTok and Roblox to ‘Game Of Thrones,’ how DuoLingo is using trends for viral marketing
August 23, 2022
Gaming & Esports
How Roblox’s Partner Program is helping the platform assert its legitimacy as a marketing channel
July 11, 2023
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