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2686 Results for ‘tiktok’

Marketing on Platforms

“Estamos obligando a su uso”: Estée Lauder recurre al marketing de TikTok tras el estancamiento del alcance en Instagram

November 22, 2022
Audio Anywhere

Podcast ad revenue growth slows, but networks and ad platforms pitch new content and ad buying tools at IAB Podcast Upfront

May 10, 2024
Experimental Channels

Why virtual influencers have died off despite the AI boom that has a chokehold on the industry

August 31, 2023
Member Exclusive

Marketing Briefing: How a quieter Pride could serve as a ‘reset’ for marketers to be less ‘performative’

June 4, 2024
Member Exclusive

Marketing Briefing: Why BMW, Fender and Saint Laurent are hoping people will watch their short films — but some marketers are skeptical

May 16, 2023
Marketing on Platforms

A medida que la Generación Z adopta la desinfluenciación en TikTok, los profesionales del marketing y las personas influyentes deben ser mucho más transparentes y auténticas

March 10, 2023
Marketing on Platforms

La mujer que hace que TikTok funcione para las agencias creativas

November 1, 2022
Super Bowl

How brands and agencies are prepping this year’s hybrid Super Bowl war rooms

February 10, 2023
Sponsored

How brands are leveraging TikTok’s tools and data to reach new audiences

November 11, 2022
Member Exclusive

Media Buying Briefing: Overheard at the Media Buying Summit

October 21, 2024
Member Exclusive

Marketing Briefing: Coca-Cola and other major marketers enter ‘test and learn’ phase with generative AI

March 28, 2023
Sponsored

The state of publisher revenue | Pathways to total revenue optimization in 2024

April 15, 2024
Glossy

Cómo Laneige se enfrenta a los falsificadores que usan Temu

May 13, 2024

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