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2793 Results for ‘tiktok’

Member Exclusive

Marketing Briefing: Twitter, TikTok vie for ad dollars, offer incentives as they seek to own second screen for Super Bowl

February 7, 2023
Brands in Culture

Crayola looks to increase its presence on social media by creating 40 videos a month

November 6, 2023
Member Exclusive

Future of TV Briefing: How programmatic may shake up the traditional upfront model this year

March 29, 2023
Marketing on Platforms

A bill to ban TikTok is gaining traction in Congress, and with some marketers

December 19, 2022
The Creator Economy

Mientras el draft pone a la WNBA en el centro de atención, la NBA acelera la transición de los basquetbolístas a creadores

April 19, 2024
Glossy

Sarah Koch, de Kendo Brands: La relevancia de la marca es “la pregunta del millón”

February 29, 2024
The Confessions

‘An exhausting feeling that you’re not good enough’: Confessions of a publicist on weathering a media crisis

August 11, 2023
Brands in Culture

¿Es realmente fantástico este mundo de Barbie? Profesionales del marketing se preguntan si el marketing cinematográfico está sobresaturado

July 14, 2023
Member Exclusive

Future of TV Briefing: TV ad industry’s currency changeover won’t happen in this year’s upfront market — but could during its deals

April 5, 2023
Member Exclusive

Marketing Briefing: How a quieter Pride could serve as a ‘reset’ for marketers to be less ‘performative’

June 4, 2024
Social Fragmentation

When social media platforms start to look alike, the key differentiator is in their roots

March 10, 2023
Audio Anywhere

Podcast ad revenue growth slows, but networks and ad platforms pitch new content and ad buying tools at IAB Podcast Upfront

May 10, 2024
Social Fragmentation

Content creators say they struggle to keep up with their audiences as social media platforms evolve

March 9, 2023

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