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2482 Results for ‘global creative’

The 2023 Notebook

Marketers to focus on Gen Z in 2023 with dollars moving to TikTok, raw approach to creative

January 3, 2023
Brands in Culture

Digiday DealBook: Twitter acquisition gets messy, Google involved in another anti-trust investigation, and more

July 18, 2022
Gaming & Esports

How brands and creators are using Roblox’s new Materials tool to boost the realism of their virtual worlds

August 8, 2022
Member Exclusive

Digiday+ Research case study: How brands and influencers are diving into YouTube Shorts

September 27, 2023
Member Exclusive

Future of TV Briefing: Frequency management continues to be a challenge for streaming advertisers

February 15, 2023
Marketing on Platforms

‘Onus on the quality and context’: What the new chief creative officer role means for The Brandtech Group

June 23, 2022
Content & Commerce

How Pinterest hopes to catch up to the e-commerce boom

August 5, 2022
Digiday @ Cannes

Cannes Briefing: Media and marketing’s return to the Croisette is ‘a marathon, not a sprint’

June 20, 2022
Social Fragmentation

Marketers adapt to serve niche communities as culture fragments, strays from universal water cooler moments

March 7, 2023
Experimental Channels

Could BeReal be the first successful social media channel to grow without ad support?

November 15, 2022
Brands in Culture

Green Mountain Coffee Roasters partners with Martha Stewart to retool its social media strategy

October 5, 2022
Content & Commerce

Digiday Dealbook: Shaky Q2 earnings, the Twitter deal drags on, publishers shrink staff and more

August 1, 2022
Marketing on Platforms

As TikTok becomes pay-to-play, marketers remain bullish on organic strategy

May 27, 2021

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