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2487
Results for ‘global creative’
Marketing on Platforms
Marketers reconsider BeReal as it launches its first global brand marketing campaign
October 4, 2023
Marketing on Platforms
Why Google says its AI-powered Performance Max isn’t another black box solution
April 19, 2023
Sponsored
How Uber’s multichannel advertising is reaching consumers on the go
October 3, 2023
Digiday @ CES
CES Briefing: Celebrities, influencers descend on Vegas as creator space continues to evolve
January 11, 2024
Brands in Culture
Here is the anatomy of the 2023 Christmas ad season
November 13, 2023
Navigating Economic Instability
Here’s what ad and media execs really mean when commenting on a whirlwind Q2
August 9, 2023
Member Exclusive
Media Buying Briefing: As sports enjoys a moment, buyers find new ways to get in via influencers and CTV
August 19, 2024
Member Exclusive
CMO Strategies: The highs and lows of the dominant social media platforms — from Instagram to YouTube
August 6, 2024
Life Beyond the Cookie
Google’s wrangling of third-party cookies is getting lost in transition
February 12, 2024
Agency Culture
How Worldwide Partners Inc. chooses (or passes on) agencies to join its network
May 17, 2023
Member Exclusive
Media Buying Briefing: Influencer marketing looks to grow with AI avatars and shoppable content
March 4, 2024
The Business of AI
AI Briefing: More companies are advertising AI as spending picks up
October 30, 2023
Marketing on Platforms
‘All these text based apps are screaming for space’: Social media professionals grapple with Twitter competitors
July 7, 2023
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