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1523
Results for ‘focus group model’
Marketing
‘A variety of different compensation models’: Incoming GroupM CEO Christian Juhl on the future of media agencies
August 12, 2019
Content & Commerce
The America’s Test Kitchen recipe for profitable media
October 21, 2019
Subscriptions
The Daily Beast finds cutting the costs of subscriptions pays off
September 16, 2019
Retail Revolution
Best Buy touts first-party data capabilities as it looks to build its media business
October 14, 2019
Marketing
Marketers feel growing pains as in-house agencies become a necessity
October 11, 2019
Subscriptions
Quartz rolls out UK edition in memberships drive
November 5, 2019
Evolving Agencies
As retaining people gets more difficult, media agencies focus on training
October 21, 2019
Media
As programmatic advertisers get smarter, agencies shake up the trading desk model
August 13, 2019
Data Regulation
UK’s data regulator again warns ad tech over GDPR compliance
November 20, 2019
Sponsored
‘Programmatic doesn’t survive in its current form’: Ad tech’s quest for an open and alternative ID
November 3, 2019
Subscriptions
The Financial Times promotes ‘the new agenda’ in a new brand marketing campaign
September 17, 2019
Subscriptions
With Pub Pass, NBC Sports tries B2B bundles for specialty sports programming
August 30, 2019
Beyond Ads
How BBC News creates new content verticals
September 27, 2019
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