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    1523 Results for ‘focus group model’
  • Member Exclusive

    Media Briefing: Bloomberg Media bets global expansion, TV and video will help weather the storm

    January 12, 2023
  • Media

    As cord-cutting rises, YouTube may be building a bigger base among streamers — but not everyone agrees

    April 20, 2022
  • data user growth
    Life Beyond the Cookie

    ‘We’re encouraged’: NewsPassID passes its pilot phase, seeks further scale

    February 10, 2022
  • Gaming & Esports

    ReKTGlobal’s diversified business model provides a road map for other esports ‘holding’ companies

    January 25, 2022
  • programmatic creativity
    Gaming & Esports

    How (and why) agencies are adapting to stay relevant in the metaverse

    January 21, 2022
  • Agency Culture

    Boathouse agency CEO: ‘CMOs like shiny objects a little too much’

    March 17, 2022
  • Influencers
    The Creator Economy

    BDG’s new event franchises are taking a page from the Met Gala playbook

    February 4, 2022
  • Publishing in the Platform Era

    Recurrent Ventures – the next big private equity-fueled media conglomerate?

    January 18, 2022
  • Illustration of two people standing back-to-back in colorful clothing and taking selfies.
    Brands in Culture

    ‘Word of mouth is the most powerful form of marketing’: How an athletic shoe brand is trying to foster community among its customers

    November 19, 2021
  • Illustration of two people sitting at work together.
    Work Life

    Myth buster: Hybrid working models’ biggest misconceptions

    October 27, 2021
  • Agency Culture

    4A’s Marla Kaplowitz on 3 ways agencies can navigate the uncertain economy

    October 4, 2022
  • Gaming & Esports

    The Rundown: How do esports organizations generate revenue?

    January 5, 2022
  • Photograph of Stagwell CEO Mark Penn.
    Evolving Agencies

    ‘We are the new type of competition’: How Stagwell Group’s CEO Mark Penn is going after the holding companies

    September 15, 2021
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