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How USA Today Co. is trying to beat AI Overviews on World Cup news
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4023
Results for ‘Collective’
Gaming & Esports
Why a gaming and esports company is launching its own metaverse platform
September 26, 2022
Marketing on Platforms
Why the World Cup adds to, rather than eases, all that ails Twitter
November 28, 2022
Retail Revolution
IKEA’s chief digital officer on how it’s using AI to personalize online shopping, working with influencers
November 7, 2022
Sponsored
How marketers are tailoring data-driven creative to engage audiences on CTV
October 5, 2022
The Programmatic Publisher
The Trade Desk attempts to woo advertisers at CES with ‘Galileo’ — a bid to chart the ‘Open Internet’ without cookies
January 5, 2023
Modern Retail
Por qué Victoria’s Secret está modernizando su programa de fidelización para llegar a más compradores
February 28, 2023
Digiday Programmatic Marketing Summit
‘We need an ad exchange for identity’: Overheard at the Digiday Programmatic Marketing Summit
May 25, 2023
Media
NBC News, Washington Post, SmartNews apps retool content packaging ahead of midterms
November 2, 2022
The Confessions
‘People are only just starting to get their sh*t together’: Confessions of an in-house marketer on first-party data
October 11, 2022
The Creator Economy
What beauty brand Fenty can gain from Rihanna’s Super Bowl halftime show
September 30, 2022
Beyond Ads
Marketers bring Web3 to the FIFA World Cup with augmented reality, NFTs and virtual worlds
November 18, 2022
Member Exclusive
Marketing Briefing: Why marketers and brands like P&G are beefing up first-party data capabilities now
February 21, 2023
Brands in Culture
‘As many eyes on the spot’: Moen is targeting millennial homeowners with new ads, innovations as the generation seeks their first homes
August 12, 2022
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