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The great TID controversy takes another turn as Prebid moves to clarify its position
Media
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Special Projects
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779
Results for ‘"pivot to video"’
Publishing in the Platform Era
With no games, sports publishers turn to user-generated content
April 27, 2020
Publishing in the Platform Era
‘It’s less dire than it seemed to be’: How The Wall Street Journal’s digital ads business has weathered the downturn
August 20, 2020
Brand Safety
‘They don’t have a people-centric way:’ Facebook ad boycott is reigniting its dysfunctional relationship with advertisers
July 7, 2020
Marketing on Platforms
TikTok is testing a ‘shop now’ button for influencer videos
April 30, 2020
Media
‘It’s still niche’: Esports see audience surge, more tepid ad demand
April 13, 2020
Marketing
For Cinco de Mayo, Patron pivots to Instagram Live
May 5, 2020
Marketing
Local advertisers’ reliance on Google and Facebook grows during coronavirus crisis
May 18, 2020
Future of TV
With MTV’s growth as guide, Complex targets international expansion
June 17, 2019
Sponsored
During quarantine, audio and connected TV are growing faster than other ad platforms
June 18, 2020
Beyond Ads
How publishers are changing branded content operations to remotely produce high-res campaigns
June 5, 2020
Future of Work
‘Like being in film school’: How Goodby Silverstein & Partners is still producing new ads
April 14, 2020
Media
Deep Dive: How the future of publishing is taking shape in the ongoing coronavirus crisis era
November 17, 2020
Sponsored
Interview: How Twitter’s marketers are meeting immense content demands without repeating themselves
April 23, 2020
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