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775
Results for ‘"pivot to video"’
Life Beyond the Cookie
‘Ripped the Band-Aid on some hard decisions’: How The New York Times is reshaping its ad business for a cookie-less world
September 21, 2020
Member Exclusive
How the Daily Beast is accelerating revenue diversification
April 15, 2020
Marketing
‘This is not a time when you want to sell’: Mastercard CMO Raja Rajamannar on retooling advertising during a crisis
April 28, 2020
Marketing on Platforms
‘We’ll stop with the pivot to video’: Digiday’s 2019 editorial resolutions
December 27, 2018
Media
‘Completely fell off a cliff’: Amazon Onsite Associates has gotten bumpy for some participating publishers
October 9, 2020
Member Exclusive
Media Briefing: How publishers are earning money with NFTs
April 1, 2021
Publishing in the Platform Era
First Media cuts staff and pivots back to social videos
November 5, 2019
Publishing in the Platform Era
With no games, sports publishers turn to user-generated content
April 27, 2020
Member Exclusive
Shut out of Fire TV and Roku, Peacock is the latest example of the arrival power moves to streaming
July 15, 2020
Member Exclusive
How TV networks are setting up for the expanding ad-supported streaming war
September 23, 2020
Brand Safety
‘They don’t have a people-centric way:’ Facebook ad boycott is reigniting its dysfunctional relationship with advertisers
July 7, 2020
Publishing in the Platform Era
‘It’s less dire than it seemed to be’: How The Wall Street Journal’s digital ads business has weathered the downturn
August 20, 2020
Marketing on Platforms
TikTok is testing a ‘shop now’ button for influencer videos
April 30, 2020
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