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4895 Results for ‘ trends’

Business of TV

Marketers sound off on year one of Netflix’s plan for ad dollars

October 23, 2023
Brands in Culture

Is this Barbie world actually fantastic? Marketers question whether the movie marketing is oversaturated

July 14, 2023
Sponsored

The state of contextual commerce on CTV | How shoppable ads are changing the tactics for streaming TV

April 30, 2025
Gaming & Esports

‘If someone wants to hate us for that, I’ll welcome it’: Misfits Gaming CEO Ben Spoont debriefs on esports industry’s muted Roe response

July 5, 2022
Subscriptions

As news subscriptions stall, the U.S. market is faring better than most

June 16, 2023
Business of TV

Gen Z, diverse audiences the focus of ad-supported streamers, platforms and publishers on NewFronts day one

May 2, 2023
Audio Anywhere

U.S. podcasters are attracting more international listeners

July 12, 2023
Gaming & Esports

Why Sega’s acquisition of Rovio could signal a return to M&A for the gaming industry

April 20, 2023
Publishing in the Platform Era

How Betches Media is using short form, vertical video to continue growing in 2023

January 17, 2023
Content & Commerce

Generative AI grows up: Digiday’s 2024 timeline of transformation

December 31, 2024
Experimental Channels

Tech-driven marketing strategies pick up as AR/VR and AI become more accessible

February 16, 2023
Marketing on Platforms

How Philadelphia Cream Cheese is finding its place on Reddit

November 30, 2022
Content & Commerce

Hearst wants Gen Z’s social shoppers to use its new commerce platform, FirstFinds

October 31, 2022

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