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3680
Results for ‘ format’
Marketing on Platforms
NewFronts publishers seize on brand safety as a selling point
May 1, 2018
Marketing
Amazon is targeting Google search budgets
January 29, 2018
Publishing in the Platform Era
Why BuzzFeed News premiered a show on Apple News before Facebook, YouTube, Twitter
May 4, 2018
Publishing in the Platform Era
Flipboard cozies up to Facebook-weary publishers
February 2, 2018
Future of TV
From Twitter to apps to Snapchat, ESPN reboots ‘SportsCenter’ for mobile
May 2, 2018
Beyond Ads
How Vice tailors its agency work in Scandinavia
March 23, 2018
Subscriptions
The Washington Post offers exclusive benefits in push to retain subscribers
April 9, 2018
Marketing on Platforms
After stopping ads on Snapchat and YouTube, Captain Morgan focuses on Facebook and Spotify
April 12, 2018
Marketing on Platforms
Pivot to traditional: Direct-to-consumer brands sour on Facebook ads
June 7, 2018
Marketing
Finance brands have a content ‘sameness’ problem
March 1, 2018
The Confessions
Confessions of a marketer: Agencies forced brands to in-house more marketing
April 30, 2018
Future of TV
5 questions advertisers have about Hulu’s offline ads
May 8, 2018
Marketing on Platforms
Publishers and brands are copying Snapchat’s Story feature for their apps and mobile sites
February 9, 2018
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