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Electronic Arts has built its own ad server in a renewed push for ad dollars
Media
Marketing
Media Buying
Future of TV
Special Projects
Digiday+ Research
WTF Series
Newsletters
1535
Results for ‘ fair use’
Data & Privacy
CMOs are on their toes and not conducting ‘business as usual’ as data privacy regulators get more assertive
October 10, 2022
Super Bowl
Economic downturn ups the ante for major Super Bowl advertisers General Motor, AB InBev, Netflix
February 10, 2023
Member Exclusive
Future of TV Briefing: The push-pull for creators between short-form and long-form video
August 9, 2023
The 2023 Notebook
The overhaul of TV advertising’s upfront model is underway
January 6, 2023
Member Exclusive
Media Briefing: Publishers share their biggest challenges and opportunities at the Digiday Publishing Summit
March 30, 2023
The Programmatic Marketer
‘A shift in the marketplace’: Media agencies’ influence over programmatic is growing
February 2, 2023
Social Fragmentation
Inside the cost of social fragmentation
March 8, 2023
Awards
Coca-Cola, Edelman and Tropicana are winners of the 2022 Digiday Awards
December 8, 2022
Member Exclusive
Future of TV Briefing: TV ad industry’s currency changeover won’t happen in this year’s upfront market — but could during its deals
April 5, 2023
The Programmatic Publisher
‘A clean, unadulterated supply chain’: The Trade Desk on a year into its OpenPath direct deals with publishers
March 7, 2023
Beyond Ads
Microsoft’s ad ambitions for ChatGPT-powered Bing bring new opportunities — and questions
February 16, 2023
Beyond Ads
How Sweatcoin uses partnerships with companies like OKCupid to boost brand awareness
September 5, 2022
Member Exclusive
Future of TV Briefing: CTV continues to be a black box to programmatic marketers
May 31, 2023
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