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2512
Results for ‘ analysts’
Member Exclusive
Media Buying Briefing: Buyers ask for, and get, pricing rollbacks in the upfront
July 10, 2023
The Commerce Media Era
How privacy regulations could help — or inhibit — growth in retail media networks
May 8, 2023
Marketing on Platforms
Short-form video ad boom may not be great for TikTok (eventually)
April 14, 2023
Navigating Economic Instability
Dentsu’s forecast for 2023 shows a year of slowing growth reaching $740B, led by digital
December 15, 2022
The Commerce Media Era
Commerce media grows more dominant by the year, forcing media agencies to keep pace with change
May 1, 2023
Navigating Economic Instability
Global economic crisis sparks reappraisal of online ad spending by brand marketers
August 2, 2022
The 2023 Notebook
How much will commerce media grow for media agencies in 2023?
January 4, 2023
Experimental Channels
As AI attention builds, so does the tension with how to handle it
April 5, 2023
Evolving Agencies
Dentsu’s management restructure boosts U.S. execs while reinforcing Japanese roots
November 15, 2022
Member Exclusive
Media Buying Briefing: As Cannes Lions fades from memory, its problems and potential stay put
June 26, 2023
Member Exclusive
Digiday+ Research: The marketer’s guide to AI applications, agentic AI, AI search and GEO/AEO in 2026
January 7, 2026
Member Exclusive
Media Buying Briefing: What is, and should be, talked about at Cannes Lions this year
June 19, 2023
Beyond Ads
How WeWork is tapping new revenue by bringing consumer brands inside co-working spaces
January 20, 2023
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