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875 Results for ‘ Nielsen’

Member Exclusive

Future of TV Briefing: How the TV ad measurement landscape has changed since summer

November 24, 2021
Member Exclusive

Future of TV Briefing: TV’s measurement overhaul hinges on universal support

February 2, 2022
Modern Retail

TikTok está impulsando las ventas offline de algunas marcas

January 23, 2023
Member Exclusive

Future of TV Briefing: TikTok’s revenue-sharing terms are turning off some creators

January 18, 2023
Member Exclusive

Future of TV Briefing: Publishers reassess revenue options for short-form shows post-YouTube Originals

February 16, 2022
Digiday+ Future of TV Briefing

Future of TV Briefing: How macroeconomic uncertainty is factoring into this year’s TV upfront market

May 18, 2022
Member Exclusive

Future of TV Briefing: Frequency management continues to be a challenge for streaming advertisers

February 15, 2023
Member Exclusive

Future of TV Briefing: How the future of TV shaped up in 2021

December 22, 2021
Future of Measurement

How Geopath is trying to capitalize on OOH’s moment in the sun by updating and aligning industry measurement

July 28, 2022
Member Exclusive

Future of TV Briefing: How Amazon, Roku and YouTube are figuring into this year’s TV upfront market

May 25, 2022
Future of Measurement

A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers

September 30, 2021
Business of TV

The Rundown: Roku reports advertising slowdown in the second quarter

July 29, 2022
Brands in Culture

‘Core part of our sustainable approach’: AC Milan on growing its social media footprint

August 16, 2022

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