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8660 Results for ‘ Marketing Strategy’

Evolving Agencies

Overheard: Revisiting the K2 Report on media agency practices like rebates and principal media

June 3, 2026
Member Exclusive

Media Briefing: Here’s what media execs are prioritizing in 2026

January 8, 2026
Awards

Epsilon, New York Times Advertising, Sela and Newcastle United are among the 2024 Digiday Awards Europe winners

January 28, 2025
The Sports Marketing Playbook

Lay’s uses WhatsApp to create a group chat for World Cup fans

March 16, 2026
The Creator Economy

Brands tap outside-the-box personalities to stand out as influencer marketing gets more competitive

November 13, 2025
Evolving Agencies

Omnicom confirms the pending exit of influential Annalect chief Slavi Samardzija

July 11, 2025
Zero-click Future

Why Mondelez is hiring a global lead to solve for AI-driven shopping bots

April 20, 2026
Sponsored

Why biddable CTV is the future and how publishers and media buyers alike benefit

March 5, 2025
Sponsored

‘The market didn’t need more of the same’: Media.net’s CRO on how SSPs are evolving

July 24, 2025
Strategizing for the Future

‘Fundamental to our success’: Ryan Kangisser, the media svengali behind the industry’s biggest pitches

June 13, 2025
Navigating Economic Instability

In Graphic Detail: CMOs at a crossroads of power and proof

November 27, 2025
Super Bowl

Mascot embrace, celeb overload and metatextual advertising: Trends dominating this year’s Super Bowl ads

February 6, 2025
Publishing in the Platform Era

Bleacher Report puts a fan-first spin on NFL coverage

September 16, 2025

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