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8660
Results for ‘ Marketing Strategy’
Life Beyond the Cookie
Spurred by retail media and CTV spend, CPG brands are quietly leaving the cookie behind
September 8, 2025
Digiday+ Media Buying Briefing
Media Buying Briefing: What buyers expect out of this year’s upfront marketplace
May 18, 2026
Member Exclusive
Media Buying Briefing: Omnicom Media execs begin their pitch outreach ahead of an expected new-business glut
December 22, 2025
Retail Revolution
Why Walmart is basically a tech company now
February 9, 2026
Evolving Agencies
GroupM’s leadership reorg gets an assist from a McKinsey exec
January 22, 2025
Strategizing for the Future
2024 in review: From AI boom to election frenzy, Digiday editors look back
December 24, 2024
Member Exclusive
Media Briefing: Without transparency, publishers can’t tell if Google’s Preferred Sources feature benefits them
February 26, 2026
Media
How social media managers are coping with the Twitter debacle
November 23, 2022
Member Exclusive
Media Buying Briefing: Havas joins race to find answers to clients’ zero-click search queries
August 18, 2025
Member Exclusive
Media Briefing: Another AI threat emerges for publishers: the third-party scraper
April 9, 2026
Brands in Culture
Ignoring political noise, TikTok works to shore up place in organic social hierarchy
August 22, 2025
Sponsored
Publishers, social platforms and commerce media networks are staking their claim to first-party data
December 1, 2025
Member Exclusive
Media Briefing: Why publishers are flocking to Substack
December 11, 2025
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