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Special Projects
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Media Buying
WTF Series
WTF are JBPs?
March 6, 2025
Brand Safety
How contextual targeting providers’ pitch to brand clients and agencies has changed
March 3, 2025
The Programmatic Publisher
The latest earnings round shows public markets aren’t for the faint-hearted
March 3, 2025
Generative AI
AI Briefing: Ad verification’s duarchy touts AI to Wall Street amid expansion plans
March 3, 2025
Member Exclusive
Media Buying Briefing: WPP and Stagwell offer a tale of two outlooks
March 3, 2025
Marketing on Platforms
Amid stock price drops, The Trade Desk promises ‘win-wins’ for clients and publishers
February 28, 2025
Business of TV
Amazon’s impact on the streaming ad market has opened CTV door to small business advertisers
February 27, 2025
Data Regulation
As Big Tech battles EU regulators, it also flaunts its value
February 26, 2025
Generative AI
Why a Samsung-backed startup is testing AI search ads
February 26, 2025
Member Exclusive
Media Buying Briefing: Crossmedia’s global goals are to localize where holdcos can’t
February 24, 2025
Brand Safety
Amazon Ads to change URL transparency and reporting after high-profile CSAM report from Adalytics
February 21, 2025
Evolving Agencies
A principal media side-effect: avoiding the word ‘agency’ in contracts with clients
February 19, 2025
WTF Series
WTF is identity resolution?
February 18, 2025
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