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Marketing
Marketing on Platforms
‘Our team is too small’: Marketers sound off on their biggest challenges
December 11, 2019
The Programmatic Marketer
‘We’re not going to play around’: Ad industry grapples with California’s ambiguous privacy law
December 9, 2019
Marketing on Platforms
Influencer marketing agencies prepare for the end of the Instagram like
December 9, 2019
Marketing
‘Ridiculously expensive’: Confessions of an ad buyer on addressable TV ads
December 6, 2019
Retail Revolution
Inside TripAdvisor’s pitch to media buyers
December 6, 2019
The Confessions
‘It’s tougher for media buyers to get wins’: Confessions of a DTC media buyer on the consequences of rising CPAs
December 5, 2019
Member Exclusive
The Rundown: How Pinterest is the Disney World of platforms
December 5, 2019
Member Exclusive
Ad buyers are wary of advertising becoming a casualty of the streaming wars
December 4, 2019
WTF Series
WTF is CCPA’s service provider designation?
December 4, 2019
Data Regulation
GroupM anticipates slower ad growth in 2020
December 3, 2019
Marketing on Platforms
Advertisers applaud Facebook’s publisher whitelists
December 3, 2019
The Confessions
‘Facebook support is like going to the DMV’: Confessions of a frustrated media buyer
December 2, 2019
Brands in Culture
‘More likely to convert’: Why digital-only phone carrier Visible is leaning into experiential marketing
November 27, 2019
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