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Marketing
Marketing
4 fashion brands that are getting creative with shoppable video
September 12, 2016
Member Exclusive
Bottoms Up: One exec’s quest to turn down the bro in beer marketing
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How marketers are distributing 360-degree videos beyond YouTube and Facebook
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‘Who doesn’t like cute?’: Popular pets spawn a cottage industry of animal influencer agencies
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The Confessions
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Facebook, Delta, Orville Redenbacher, Hallmark and more pay homage to #StarTrek50
September 8, 2016
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In bid for transparency, Gap releases global factory lists
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Why ‘see-now-buy-now’ is a behind-the-scenes headache
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The Size? secret: The in-house sneakerhead running its social media
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Agencies have mixed responses to brands’ diversity quota demands
September 8, 2016
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