Seb Joseph

Seb Joseph

The Confessions

‘There’s no need to pay for a trading desk’: Confessions of a marketer taking programmatic in-house
The Programmatic Publisher

Tinder preps programmatic ad partnership with Google
Member Exclusive

How advertisers are creating supply-side strategies
The Creator Economy

‘We’re in the dark’: Asics wades warily into micro-influencer marketing
Content & Commerce

Mobile operator Three’s new push is using Snapchat, Instagram and Tinder
The Programmatic Marketer

Procter & Gamble wants retailers’ customer data to personalize programmatic ads
Future of TV

Spanish football league La Liga pushes into OTT with a subscription service
The Programmatic Marketer

The hidden costs of taking programmatic in-house
Retail Revolution

Asos still sees potential in chatbots
The Programmatic Marketer

Vodafone backtracks on plan to take programmatic ad buying in-house
Marketing

Amazon cultivates Amazon-focused agencies
Member Exclusive

Advertisers see Google’s new DoubleClick ID rules cementing its dominance
Retail Revolution

How Diageo is using Amazon Echo and Google Home

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