Digiday

Digiday

Publishing in the Platform Era

Acquisitions help swell Bustle’s Instagram audience
The Programmatic Marketer

Why brands favor a ‘hybrid’ in-house marketing approach
Marketing on Platforms

‘A power play’: Facebook’s Cambridge Analytica cleanup sweeps up marketing tech
Publishing in the Platform Era

USA Today finds there’s still money to be made from feel-good videos on Facebook
Retail Revolution

‘We’re here to play and we’re here to stay’: Toys ‘R’ Us Canada wants customers to know it’s still alive
Publishing in the Platform Era

How The New York Times’ Mark Thompson became the latest thorn in Facebook’s side
Sponsored

Reimagining the advertising industry
Marketing on Platforms

Facebook brings augmented reality ads to the news feed, expands shopping in Instagram Stories
Publishing in the Platform Era

Snapchat moves beyond traditional publishing brands with latest partnerships
Retail Revolution

Amazon’s ‘little gift’: How Prime Day helps other retailers
The Programmatic Marketer

The New York Times mostly skips ad agencies with an in-house 20-person ad-buying team
Media

‘We’ve come a long way from CTR’: As attribution blooms, publisher headaches follow
Glossy

Alibaba rethinks retail with a new Guess store in Hong Kong

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