Publishing in the Platform Era
Audiences consume most of their content across their favorite platforms. The question for publishers is where to put their content — and how much of it to put there — as platforms come between them and their audiences.
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What to know about Facebook’s war on clickbait
May 18, 2017 • 2 min read -
Two years in: What Bleacher Report has learned from Snapchat Discover
May 16, 2017 • 4 min read -
How Axel Springer’s Bild plans to build a loyal Snapchat Discover audience
May 15, 2017 • 3 min read -
Why Google is tweaking its ad blacklist policy
May 15, 2017 • 2 min read -
Highsnobiety’s David Fischer: Subculture is the new pop culture
May 10, 2017 • 5 min read -
Normally celeb-heavy, The Sun’s using Snapchat Discover for election content
May 10, 2017 • 3 min read -
Spiegel Online has a 10-person Snapchat Discover team
May 8, 2017 • 2 min read -
Business publishers are enjoying traffic spikes from LinkedIn
May 5, 2017 • 3 min read